March 22nd - Donor Centered Fundraising

On March 22, 2012 renowned speaker and author Penelope Burk will be in Waco to share some of the most important innovations in modern day fundraising. In 2000, Penelope introduced the not-for-profit industry to the concept of Donor-Centered Fundraising®, transforming the way the sector communicates with donors and bringing fundraising in line with donors’ needs. Today, Penelope’s groundbreaking research continues to gain international recognition for challenging long-standing but ineffective fundraising practices and showcasing evidence-based methods that raise more money.
When: Thursday, March 22, 2012, 8:30 am – 12:30 pm
Where: City of Waco Multipurpose Facility, 1020 Elm Avenue, Waco, Texas
Cost: $19/person. To register for the training session(s), contact Robert Johnson, McLennan Community College at 299-8055 or 299-8888. Registration is available Monday – Friday, between 8 am – 5pm.
To learn more about Penelope, Donor Centered Fundraising and the Research group behind the effort, visit http://www.cygresearch.com/pb/